Back-To-Business Networking Mingler (Sept 16)
September 2, 2010 by Master-User
Filed under PFW Events
Bring your passion – and your business cards – to our September mingler and to start your fall with some luscious inspiration!
Please join us for an evening of connections & networking and a fire-you-up speaker to help you get back to your business and support you in meeting your goals for 2010 with special guest speaker Pat Mussieux who will talk about the 7 Steps to Growing Your Business By Getting Out of Your Own Way. Well-known as “The Queen of Networking,” Pat has x-ray vision for seeing relationship-building opportunities and the creativity to convert them into clients! (please see full bio below).
- Complimentary hors d’oeuvres
- Please bring your business cards, positive attitude and desire to contribute!
In this presentation, Pat Mussieux will share with you the powerful mindset and marketing techniques that she has mastered over the past few years – that have taken her from ‘hell to happy’! You will come away with tangible, relevant, meaningful, easy-to-apply steps that you can use TODAY to help you:
- understand the No. 1 barrier to entrepreneurial success
- learn 3 easy ways to find money on the table, and
- learn the one thing you are NOT doing now, that you must begin today……in order to grow your business!
Pat will help to make it easy for you – so you can get out of your own way and grow your business, starting today!
About Pat Mussieux:
After 15 years of training executives at companies like Stantec, The Westin Hotel, Sherritt International and other private sector organizations, she left the corporate world and put her skills to the test as an entrepreneur. Having stepped in and out of her business for the past 20 years, Pat contracted with a millionaire business coach in 2009 to help make quantum leaps in her business.
In just 1 short year, Pat created a six-figure home-based business after having moved across the country, leaving her 22-year marriage with virtually nothing – and starting life over in a new city across the country. She is an undisputed expert on mindset and marketing, and how to make BIG money doing what you love!
Pat is the author of “The 7-Step Guide To Growing Your Business by Building Confidence and Courage”, teaching women entrepreneurs how to get their message out and enjoy massive results, removing the self-imposed barriers of habits, attitudes, beliefs and expectations! Recently, Pat was nominated for the 2010 RBC Canadian Woman Entrepreneur of the Year Award.
Through her coaching programs and products, Pat shows her clients how to experience freedom inside and out and create the life they truly want to live, now! It’s a ‘no-excuses’ approach!
For more about Pat, please visit: http://www.confidenceandcourage.com/
Back to Business Networking Mingler
Date: Thursday September 16, 2010
Time: 7:30 pm-9:30 pm
Location: Mirage Bistro & Lounge; 117 Eglinton Avenue East, Toronto
Please note that this event is open to all women (you do not need to be a member to attend).
GET YOUR TICKETS TODAY!
Early-Bird Tickets by Sept 9th: $20
Regular Pre-Payment: $25
Cash at the door: $30
Daily Biz Tips
June 21, 2010 by Master-User
Filed under Daily Biz Tips, Your Fab Biz
Positive Fabulous Women is thrilled to have teamed up with Silver Lining Limited to help keep you inspired, motivated and taking action with your business! You can find daily tips, weekly videos and monthly articles here which discuss business topics relevant to anyone who wants their business to thrive and succeed. Check back daily to make sure you don’t miss a thing!
Six Surefire Strategies to Build Your Brand Online for More Impact and Income in 2010
December 1, 2009 by Master-User
Filed under Your Fab Biz
In this age of new media and new marketing, the rules for marketing professional service businesses have changed dramatically. Yet, many women in service-based businesses are not keeping up with the times and may fall behind the leaders in their marketplace who are embracing the new media models to build their brand online.
Having a strong brand reputation is the key to making sales in the new economy. It’s never been so important for your brand to be highly relevant. Your brand is the one competitive edge you can offer that no one else can copy or duplicate.
Brand marketing trends for 2010 indicate that you need to have something highly interesting and relevant to say to build a brand that people will notice. You need to engage your community, build your platform, and include social media in your marketing mix.
Here are my six surefire strategies to build your brand online for more impact and income in 2010:
1. Publish a Blog That Positions You as a Leader in Your Niche
Publishing a blog is a great way to expand your visibility and attract a community of followers. And, it’s very easy and low cost to publish a blog. Starting a blog is a great way to find your voice as well as start to cultivate an audience base. Put the focus on your readers instead of on you. Offer solutions to your audiences’ biggest challenges and you’ll never be at a loss for content. Writing valuable and relevant information at your blog can position you as the go-to person in your area of expertise. You will be easily referable and people will line up to buy from you. To remain relevant, your message must be interesting and timely, communicate authority and an authentic personality, and indicate that you are connected and in the know.
2. Brand Your Brilliance and Your Purpose
Personality and purpose-driven marketing can be highly effective these days when it has become so hard to get people’s attention. The most effective personal brands are built around your strengths, expertise, passion, personality, and life purpose. A strong brand based on your unique brilliance can differentiate your offerings and create value-added client relationships which lead to sustainable client loyalty. What people want now is relevance, simplicity, authentic personality, honesty, imagination and inspiration. If you’ve been holding back on following your true purpose or heart’s desire in your business, or not saying what you really think and feel, now’s the time to get real.
3. Leverage Social Media Marketing
Social media marketing is one of the easiest ways to effectively expand your reputation. You can use social media to position yourself as an expert, build your credibility, build relationships, and extend your reach. Social media can be a very powerful tool for business growth if you know how to use it wisely to build relationships and not just to promote yourself. To successfully leverage social media, become highly active at a few sites like Facebook and Twitter, or LinkedIn, rather than trying to keep up with multiple networks. Get to know and get known by your online community and virtual neighbors. Become a superstar, must read resource and source of inspiration on Twitter.
4. Build a Purposeful Platform to Amplify Your Brand and Your Message
Your brand platform is the image or impression you make in the marketplace. It’s the set of associations that clients make when they think of you and your services. It’s both what you stand for and what your marketplace perceives as valuable. It’s how you create distinctive value through the unique combination of your expertise, values, vision, passion, purpose and message. By following your passion and purpose, you can build a purposeful platform that feeds both your pocketbook and your soul. A powerful online presence is one that builds and extends your platform and positions you to become well know for your message. There are many ways you can do this: article and blog marketing, social media marketing, signature presentations and programs, press releases, and developing a line of information products, to name a few. The first important step of course is to choose a highly targeted niche m arket that is looking for solutions to problems that you have answers to.
5. Take Your Brand Viral with Video Marketing
Video marketing is hot. It’s the big key secret method to extending your reach globally and attracting more interested, pre-qualified leads quickly. A picture really is worth a thousand words! You can easily create short two minute video tips for your target audience to post at your blog, or a video of you outlining the benefits of your new program at your sales page, or record testimonials from satisfied clients. Upload your videos to a free video-sharing site such as YouTube. Video can quickly raise your visibility and exposure and spread your message virally across the internet.
6. Create Raving Brand Fans
People have so many complex brand choices today that they get overwhelmed and confused. You need to get a community of people really engaged to build a loyal following. Develop a marketing strategy that will give your target audience exactly what they want so you can attract a community of followers and “raving brand fans”. Find out where your community is. Find out what they like to read and who they follow. Build your connections, strategic alliances and audience base. Over time, people will start to trust your expertise and enjoy your style and will buy your services and products without you having to put a lot of effort into selling.
Times have changed in the web 2.0 world. The internet has leveled the playing field in vying for people’s attention. Online branding will give you an edge in the marketplace that will cause clients to think of you first when they need your type of services.
© by Jan Marie Dore of Femalepreneurs.com.
Jan Marie Dore mentors professional women to deliver their service, expertise and message in more leveraged ways so they can work fewer hours, impact more people and make more money. Get your free “Professional Women’s Success Kit” and other marketing resources at www.FemalePreneurs.com
THRIVE Mingler ( Jan 13)
November 8, 2009 by Master-User
Filed under Past PFW Events
As we head into the new year, many of us are looking at ways we can move our businesses & our lives forward to create real breakthroughs and explore new possibilities.
Would you like to thrive in 2010?
Carolyn Ellis, Certified Money, Marketing & Soul coach and founder of BrillianceMastery.com, will offer us her insights on how to unleash your brilliance — professionally and personally. She’ll lead us through some lively discussion and fun interactive activity where you’ll be able to breakthrough to a more powerful and confident You!
- Complimentary hors d’oeuvres
- Fabulous door prizes
Don’t miss out on this fun social evening that combines some great tips, tons of inspiration, fabulous networking and extra-ordinary connections!
About Carolyn Ellis
Success Strategist, coach and award-winning author, Carolyn B. Ellis, is the Founder of BrillianceMastery.com and ThrivePrinciples.com. Her Brilliance Mastery program supports women entrepreneurs to own their brilliance so the mission of their business can be communicated clearly, powerfully and profitably. She is the creator of the Unleash Your Brilliance Summit and a certified Money, Marketing & Soul Coach. She publishes “Bits of Brilliance”, a weekly e-newsletter that offers inspiration, wisdom and support for the woman entrepreneur or business owner who is committed to living her brilliance. For more information and to get a copy of her special report “The 7 Secrets to Unlocking Your Brilliance as a Woman Entrepreneur”, visit www.BrillianceMastery.com
THRIVE Mingler
When: December 9, 2009 7:30 PM
Where: Kokkino Resto-Lounge; 414 Danforth Ave.
Pre-Payment: $25.00 per person (Registered PFW Business Members: $20)
Cash at the door: $30
Get Your Tickets Today!
The 5 Key Secrets Every Woman Entrepreneur Needs to Know to Accelerate Business Growth and Thrive in This Changing Economy!
November 6, 2009 by Master-User
Filed under Past Community Events
A Breakfast Seminar Presented by Carolyn Ellis, BrillianceMastery.com & Jan Marie Dore, Femalepreneurs.com
The economic landscape is changing fast. The speed and scale of change is unprecedented. New responses are required to keep up as old style business strategies just don’t cut it any longer. Change is here to stay, and it will likely get more rapid and dramatic. The speed at which you make decisions is critical.
What are the keys to success that you as a women business owner need to have so you can thrive in this changing economy? Join us at the Verity Club, Toronto on Thursday, November 12th to find out!
In this seminar, you’ll learn important secrets and techniques so you can accelerate your business growth and not just survive, but thrive in this challenging, changing economy. You’ll understand how to redesign your business thinking, marketing strategies and daily activities so that you can emerge stronger and more profitable than ever.
You’ll leave this seminar knowing:
- The six principles to adopt a THRIVE mindset to change any situation of challenge or adversity into one of opportunity
- The one key change to make so you attract 100% of the right client
- Ways to really leverage your brilliance so you’ll have the freedom and income to live the lifestyle you really want.
- How to consistently turn more leads into clients, and more clients into lifetime customers.
- Powerful skills and techniques to convert “No” and “Let me think about it” into “Yes, when can I get started.”
A continental breakfast with coffee/tea will be served.
Space is limited. Advance registration is required.
Thursday, November 12, 2009
Location: The Verity Club, Downtown Toronto, Ontario
9:00am: Registration & continental breakfast with coffee/tea
Seminar: 9:30 to 11:30 am
Your Investment: $35US + GST
For complete details and to reserve your space please go to: http://www.femalepreneurs.com/seminar
About Carolyn Ellis
Carolyn Ellis is the founder of Brilliance Mastery™, a program that helps women entrepreneurs own their brilliance so the mission of their business can be communicated clearly, powerfully and profitably. Carolyn is the creator of the THRIVE Principles ™, founder of Thrive After Divorce, and the award-winning author of The 7 Pitfalls of Single Parenting: What to Avoid to Help Your Children Thrive after Divorce. Her free bi-weekly ezine, The THRIVE Guide, which offers practical and effective tools for living your greatest life is read by thousands of subscribers from around the world. Carolyn has a graduate degree from Harvard University, and is a Master Integrative Coach and Advanced PSYCH-K Facilitator. She lives in Toronto, ON with her 3 children. Her websites are BrillianceMastery.com and ThriveAfterDivorce.com
About Jan Marie Dore
Jan Marie Dore is The Women Entrepreneurs’ Success Coach and the Founder of Femalepreneurs.com, an online community for entrepreneurial women worldwide who want to create a more profitable business and live a high-quality life. Jan Marie is an authority on small business whose passion is inspiring women to new levels of success and fulfillment through her coaching programs, teleseminars, workshops and retreats. She has made it her mission to teach women simple, effective modern marketing strategies to attract more customers and grow their business and profits substantially with much less effort. She offers the free report “The Eight Insider Marketing Secrets of Wealthy Women Entrepreneurs” and the ezine “Success Secrets for Women Entrepreneurs” full of valuable ideas and resources for women to grow their business, their income and their life at FemalePreneurs.com
Kiss Your Money Monsters Goodbye (Oct 20)
September 24, 2009 by Master-User
Filed under Past PFW Events
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Cindy Ashton
It is time that you develop a new relationship with money….for good!
Whether you are on the financial edge or you have millions in the bank, developing a good relationship with money allows you to live your life with purpose, passion and from an authentic place. If you’re like the majority of people striving for more money because you believe it will solve you problems, creating more happiness and peace in you life, remember that millionaires can have a poverty consciousness as well!
This workshop will help you gain insights about your relationship with money and an understanding as to what may be blocking you from having more wealth… authentically. You will participate in an quiz about wealth and prosperity that will help you gauge how good you really are (or aren’t) at attracting wealth… in your life and in your business!
Our special guest, all the way from California, is excited to share with you crucial insights into…
- What is YOUR “wealth consciousness” and what does it mean to your prosperity?
- How does the Law of Attraction and money really work?
- What are financial “set points” and why are they key to you making a lasting financial shift?
- What are the most common things that hold people back from bringing more prosperity into their lives?
Find out what stops you from creating authentic and great wealth and have the opportunity to ask Cindy all your questions about making money!
About Cindy Ashton
Born with heart failure and a 20% chance of survival, Cindy Ashton’s life story is an incredible journey of beating the odds and finding joy in spite of life’s most difficult challenges.
Fully recovering from three heart surgeries and years of chronic pain, Cindy has refused to accept any of life’s limitations, never letting anyone, or anything stand in her way.
In recovering well beyond doctor’s expectations, she has gone on to train in a professional dance company six hours a day and sing opera, even on her damaged lung.
With gratitude in her heart for her amazing recovery, Cindy now empowers others to kiss their monsters goodbye.
An internationally published writer, Cindy was recently published in Performance Magazine, alongside Donald Trump, President Obama and Tony Robbins. In presenting keynote speeches, interactive seminars and motivational concerts across North America, Cindy combines her extensive backgrounds in performing, education and kinesiology with her own real life experience. With businesses, Cindy teaches teams how to decrease stress, identify limited thinking, blocking success and creating solutions to increase productivity and profits. In motivating students, Cindy inspires youth to believe in possibility, build confidence and take positive action towards achieving their dreams. In her personal seminars and coaching, people of all ages discover their courage within to conquer any fears and create the success they truly deserve.
Cindy has been featured on CBC Radio, Metro News and the Body Mind Spirit Show as well as other international media. She released her debut CD, Don’t Rain On My Parade, in 2006, her Kiss the Monster Meditation CD in 2008 and her book, Kiss Your Monsters Goodbye: Overcome Your Obstacles & Achieve the Success You Deserve in 2009.
For more about Cindy, please visit http://www.cindyashton.com/
Kiss Your Money Monsters Goodbye!
Tuesday October 20, 2009 7:30 PM
Trey Anthony @ One Centre; 243 Queen St. W. @ University, Toronto
Early-Bird by Oct 3: $20.00 per PFW; Regular Pre-payment until Oct 19: $25
Cash at the door: $30
